Comments on: 6 tips on “Marketing Your Brand” with Ryan Stephens! http://madmortgageworld.com/2008/06/ryan-stephens/ A Mortgage Marketing Community Thu, 04 Dec 2008 07:00:49 +0000 http://wordpress.org/?v=2.6.1 By: Ryan Stephens Marketing » Ryan Stephens Marketing: Six Months in Review http://madmortgageworld.com/2008/06/ryan-stephens/#comment-201 Ryan Stephens Marketing » Ryan Stephens Marketing: Six Months in Review Tue, 08 Jul 2008 04:38:57 +0000 http://madmortgageworld.com/?p=100#comment-201 [...] owner, Daniel Martin. To check out the entire interview go here –> Ryan Stephens on “Marketing Your Brand” for Loan [...] [...] owner, Daniel Martin. To check out the entire interview go here –> Ryan Stephens on “Marketing Your Brand” for Loan [...]

]]> By: Ryan Stephens http://madmortgageworld.com/2008/06/ryan-stephens/#comment-83 Ryan Stephens Mon, 16 Jun 2008 17:18:48 +0000 http://madmortgageworld.com/?p=100#comment-83 @ Luke - you're 100% right, and why shouldn't people buy people? I think even when looking for a new job people should buy people (they should buy the team), etc. You can always learn new skills, but it's hard to find a company in which your values align with their mission. That's what will make you work with a loan officer you like -- one who enables both parties to have a successful relationship. @ Meg - Great contribution to the conversation. Thanks for highlighting and clarifying some of the key points I was trying to make! @ Luke - you’re 100% right, and why shouldn’t people buy people? I think even when looking for a new job people should buy people (they should buy the team), etc. You can always learn new skills, but it’s hard to find a company in which your values align with their mission. That’s what will make you work with a loan officer you like — one who enables both parties to have a successful relationship.

@ Meg - Great contribution to the conversation. Thanks for highlighting and clarifying some of the key points I was trying to make!

]]> By: Meg Guiseppi, Master Resume Writer http://madmortgageworld.com/2008/06/ryan-stephens/#comment-72 Meg Guiseppi, Master Resume Writer Wed, 11 Jun 2008 11:46:51 +0000 http://madmortgageworld.com/?p=100#comment-72 An enlightening and compelling conversation. Ryan made some great points about the importance of personal branding and how to make it work for you. A few things (among many) that stood out: * Embrace and honor what is unique about you. And be consistent -- when you're behaving off-brand, you probably feel it and it makes you uncomfortable. Listen to that. * The true measure of your brand is what others around you have to say about you. Encourage their feedback. Reaching a consensus from their input will validate your authentic brand attributes and unique value. After all, your own assessment of yourself is just one opinion. An enlightening and compelling conversation. Ryan made some great points about the importance of personal branding and how to make it work for you.

A few things (among many) that stood out:

* Embrace and honor what is unique about you. And be consistent — when you’re behaving off-brand, you probably feel it and it makes you uncomfortable. Listen to that.

* The true measure of your brand is what others around you have to say about you. Encourage their feedback. Reaching a consensus from their input will validate your authentic brand attributes and unique value. After all, your own assessment of yourself is just one opinion.

]]> By: Luke Harvey-Palmer http://madmortgageworld.com/2008/06/ryan-stephens/#comment-71 Luke Harvey-Palmer Wed, 11 Jun 2008 10:23:52 +0000 http://madmortgageworld.com/?p=100#comment-71 Great post...super stuff for an industry under serious pressure! There are so many industries like yours where the product is so homogenous, and more than ever, people are buying people! Those mortgage loan officers with a memorable and distinct personal brand are the only ones who will survive the current market (I believe!) Great post…super stuff for an industry under serious pressure! There are so many industries like yours where the product is so homogenous, and more than ever, people are buying people! Those mortgage loan officers with a memorable and distinct personal brand are the only ones who will survive the current market (I believe!)

]]> By: Ryan Stephens Marketing » Six Pieces of Advice Essential to Strengthening Your Brand http://madmortgageworld.com/2008/06/ryan-stephens/#comment-64 Ryan Stephens Marketing » Six Pieces of Advice Essential to Strengthening Your Brand Tue, 10 Jun 2008 18:20:24 +0000 http://madmortgageworld.com/?p=100#comment-64 [...]  The following is an excerpt from an interview I recently did for Mad Mortgage World’s owner, Daniel Martin. To check out the entire interview go here –> Ryan Stephens on “Marketing Your Brand” for Loan Officers!  [...] [...]  The following is an excerpt from an interview I recently did for Mad Mortgage World’s owner, Daniel Martin. To check out the entire interview go here –> Ryan Stephens on “Marketing Your Brand” for Loan Officers!  [...]

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